• Center for American Progress offers blueprint to reduce housing costs,Sarah Wolak

    Center for American Progress offers blueprint to reduce housing costs

    The Center for American Progress (CAP) recently put out a plan aimed at lowering housing costs nationwide by increasing construction and making homebuilding more affordable through federal efforts. The “Build, Baby, Build” proposal, published by CAP on Nov. 17, targets the nation’s estimated housing

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  • Note to self: sell the lifestyle, not just the house, to boost sales,Deryl Patterson

    Note to self: sell the lifestyle, not just the house, to boost sales

    Selling houses in an uncertain market, as we find ourselves in today, is challenging. Maybe we should stop trying to sell the house and instead focus on the positive impact it will have on our buyers’ lives. This is the approach Mars Inc. used to sell its Snickers bar. The ad campaign “You’re not yo

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  • Voters reject housing reform in Colorado suburbs and resorts,Richard Lawson

    Voters reject housing reform in Colorado suburbs and resorts

    Trying to improve housing affordability and ease the path of development faces many hurdles that don’t always involve lawmakers. Voters can make or break efforts through ballot measures and referendums. Colorado’s small towns and Denver suburbs have become test cases in how far “not-in-my-backyard”

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